Using the feature rich SEO tools is a prerequisite to augment your site performance and search engine rank besides following a gamut of SEO principles. Here we are introducing 10 SEO tools you must know.
For your persistent effort in finding yourself in the search result ranks your site performance, content, link scheme and other SEO attributes in your website will have ultimate importance but for checking your site performance, analyzing your SEO attributes and helping you to optimize your effort in number of ways SEO tools are equally important. From keyword research to analyzing site performance, from link tracking to duplicate content analysis, from checking crawlability to scanning broken links, SEO tools offers all kinds of aides to augment your search rank output. Here we introduce top 10 SEO tools you must know.
1. Combination of Google Tools
Before going after any other SEO tools consider taking the full advantage of some of the great Google tools for webmasters and SEO experts. A combination of these tools often seems complete as SEO solution for many websites. Google webmaster tool provides all latest techniques and insights to boost your site’s performance. Google Analytics is the ideal tool to analyze your traffic and site users and their on-page behaviors and statistics. Google Trends guides you in regard to the search term entered on Google search engine across the world and various analyses on search term trends. Google Adword is long regarded as one of the best keyword analytics tool offering you detailed analyses of keyword ranks and various search terms. If you can utilize this lethal combination of Google tools it can prove to be more result oriented and effective than many SEO tools with a hefty price tag.
2. SEO Moz
For almost a generation this is hailed as the gold standard of SEO tools and today the pro package offered by the brand is considered as the best search engine optimization suite till date. What makes this tool so much acclaimed can be surmised in only two things, respectively as full reporting and ease. Moz is particularly unparallel for its awesome link building tool with robust index, powerful analytics of both inbound and outbound links. Massive keyword research, competition analysis and robust support system further make this tool the best in its class. You can almost find nothing to dub as con factor of this service except the limited service for keyword ranking.
3. Raven
When you consider beating the competition with something insightful and more original in your SEO approach, there comes the role of this widely praised tool. It offers a great dashboard to facilitate tracking multiple campaigns under one roof. The comprehensive overview of various SEO attributes like paid search advertising, organic visibility, keyword tools, competitive analysis, social media analytics and link building are accessible from this dashboard. With a nice and easily manageable link manager, robust keyword research (utilizing various top of the rank SEO services) and a great competitive analysis it is one of the best SEO tools worth your investment.
4. Web CEO Online
Among the many positive aspects of this great tool one thing is worth mentioning – it helps you to identify links that are detrimental to your site’s ranking. The tool is very easy for managing your profile and performing multiple tasks at the same time. The reports generated by the service can be customized and offers great ease of viewing details concerning various performance metrics. The Social Buzz tool of the service searches online social media with your keywords and offers you the information regarding trends and respective traffic prospects. The back link quality checker tool of the service is very unique and offers a lot of customizable options. Besides evaluating your keywords and their respective potential the service offers a great keyword generator tool. The competitive analysis overview option along with graphs and information also make this tool stand out. The only con factor of the tool is that it does not offer a HTML editor or page load speed monitoring tool as provided by its desktop tool.
5. Advanced Web Ranking
The social media tracker tool provided by Advanced Web Ranking will uniquely facilitate frequent communication with your users and readers. For accessing ranking information and analysis it is one of the best SEO tools available in the market. In terms of link tracking and link monitoring it is unbeatable compared to any other top ranked tools. A really user friendly easy to navigate dashboard, comprehensive and customizable reports and great support system make this too one of the most recommended one for advanced level webmasters. The only con factor that goes against this tool is that it typically fails to offer both enterprise level and beginner level tools into one package.
6. SEMRush
The instant update feature of this tool keeps you updated on site’s performance at regular intervals. If you have particular focus on technical aspects of the site’s performance this is the best tool to go for. The dashboard offers a really wide span of categories including organic research, advertising research, keyword research, Adwords, back links and rank monitoring. This is one of the tools that go far beyond the so called general services of any SEO tools. For example, you provide it any URL and it quickly informs you what other websites are trying to do for augmenting their ranks on those keywords. Besides its unique keyword research and competitive analysis the tool is great in respect of providing support as well. The only con aspect that goes against the tool is its surprisingly low focus on links.
7. SEO PowerSuite
This is rather a compilation of several useful SEO tools and though this typical package consisting separate files seems a little complex compared to other tools, they offer great SEO maneuvers and usability. SpyGlass, Link Assistant, Website Auditor and Rank Tracker makes this package of tools. The Link Assistant tool is particularly worth mentioning with powerful link building capabilities. The Website Auditor tool offers a great overview of your site metrics that includes HTTP status of URL, inbound links, internal links, no follows, Meta descriptions and title tags. The unease experienced in handling separate applications the tool is otherwise complete with everything you need for your SEO purposes.
8. HubSpot
This condensed service offers every tool that you would require analyzing your SEO performance and improve ranking. The easy to navigate tool offers a great dashboard for viewing the summary of your site’s performance at a quick glance. The claim of the tool to be ‘all in one’ marketing platform is not wrong if you see the extensive tools of link and keyword analysis, ease of reporting and competitive analytics. HubSpot has a built in email manager to facilitate your email marketing and for link building outreach. The link building capability of the tool is based on rigorous competitive analysis making it one of the most competition driven SEO platforms. The integrated keyword research tool of HubSpot is very unique in helping you to deliver searched optimized content.
9. Majestic SEO
If you want to find one SEO tool that is proven expert in deep link data, Majestic SEO is still the best of the lot. For both fresh and historical data and link analysis this SEO tool is acclaimed across the web experts. The new feature called Search Explorer will show results in web graph and make the influence metrics of the site clear for the user. This one already dubbed in the SEO community as a solid innovation is great for your rank analysis and analyzing potential rank factors your site is lacking. The media analysis tool of Majestic SEO let you find the influence factors and URL analysis to find the potential scope.
10. Authority Labs
Authority Labs is mainly a stable online ranking provider along with an array of other analytics tools. Besides being a stable automated rank checker it does a few more things quite nicely to augment your SEO efforts. The software version of the tool is more robust than the online one, though both are equipped all basic SEO analytics features. Besides so called keyword research and tracking the tool offers selecting a location down to the zip code level when conducting research. The tool also offers daily ranking charts for selected keywords. The tool being unique in many aspects offers an array of domain categorization features like grouping domains, syncing domains and tagging domains. The only con factor that can pain you a little is the limited link research and link building tool compared to the top of the tier SEO tools.
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